What Are Clipping Campaigns & How to Launch One
Clipping campaigns are performance-based marketing programs where people (clippers) earn money by creating and posting short, viral video clips from a brand's or creator's long-form content on social media platforms like TikTok, YouTube Shorts, and Instagram Reels, getting paid per view (typically $1–$3 per 1,000 views) for clips that drive engagement and brand awareness.
Platforms like Clipify have a large network of clippers who distribute these clips and make it easy to launch campaigns.
How Clipping Campaigns Work
Creators & Brands: Allocate a budget to generate views and reach for long-form content, such as podcasts, streams, videos, or music.
Clippers: Join campaigns, identify engaging moments in the source content, and edit them into short, captioned, vertical clips.
Distribution: Post clips across social media platforms like TikTok, YouTube Shorts, and Instagram Reels.
Payment: Clippers earn money based on the views their submitted clips generate, typically $0.50–$3 per 1,000 views, creating a performance-based reward system.
To launch your clipping campaign or start earning money posting viral clips, visit Clipify or join our Discord.
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